Sheraton Nizhny Novgorod Kremlin (5*, 175 keys, 5 conference halls, restaurant, lobby-bar)
Marriott.com
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General Manager
1. Functions as the primary strategic business leader of the property with responsibility for all aspects of the operation, including guest and employee satisfaction, human resources, financial performance, sales and revenue generation and delivering a return on investment to both Marriott International and property ownership
2. Verify implementation of service strategy and initiatives with the objective of meeting or exceeding guest expectations, increased profit and market share.
3. Holds property leadership team accountable for strategy execution, and guides their individual professional development.
4. Verify that sales engines are leveraged and initiates independent and proactive sales activities, when appropriate, to generate demand.
5. Verify that the objectives and goals of Marriott and property owners work together to achieve brand positioning and success.
6. Build owner loyalty through proactive communication, setting and managing expectations and delivering solid business results.
7. Received reward of TRAVELLERS’ CHOICE of 10% Best Hotels of the World on Tripadvisor
8. RUSSIAN HOSPITALITY AWARD nominee: 1. Best 5* Business Hotel 2. Best Wedding Hotel 2020
9. Obtained the Thank you letters for the organization and run of the following major city events: 1. GorkyFest annual event with over 330 members and participants in 2020 among them the celebrities of Russian movies; 2. Innovation Award-2020 an annual art festival in the city; 3) Russian Women Assembly meeting 2020 in August
10. Exceeded the annual factual results of August 2020 vs factual and planed budgeted figures of 2019 by 17 and 22% accordingly
11. Created and implemented the new payment procedure for effective evaluation of associates achievements and results.
12. During my management and leadership of the hotel the average monthly occupancy increased from 41% to 54% vs the same period in 2019
13. Reduced some fixed expenses and saved about 700000 rubles on the monthly basis for the company
14. Increased the average occupancy on the low demand dates and weekends from 19% to 45%
15. Optimized SOPs and KPIs to increase the total hotel revenue
16. Adjusted effectively the bonus and KPI systems for the following operational departments: F&B, Housekeeping, Reservations, Sale and Marketing, Front Office
17. Suggested more efficient schedules for some operational departments: housekeeping, F&B
18. Enhanced the control of the cleaning procedures and check-lists to complete the SOPs
19. Optimized the number of employees from 169 to 98 associates without reducing the quality of services and revenue
20. Reduced the monthly staff payrolls from 5,691,133 rubles to 3,936,763 rubles that will equal over 21 million of rubles in savings of the company’s expenses
21. Achieving the P&L budget
22. Revenue control and Sales activities implementation to increase the revenue
23. Oversee the activities of the Hotel Operational Departments - FO, HK, F&B, Kitchen, Engineering, SPA
24. Provide positive leadership and motivation to operation managers to achieve desired results of guest satisfaction & profitability
25. Develop and implement operational and financial strategies that support the property goals of guest satisfaction and profitability.
26. Assist the revenue management team through monitoring the hotel competitive set in order to increase occupancy and revenue, while maximizing the daily rate of the hotel.
27. Develop the annual budget, reports, and track the variances against the budget, labor costs, and related expenses.
28. Manage all hotel's operations to maximize profitability and ensure hotel guest promise and product service.
29. Implement sales, distribution, and pricing strategies in order to achieve set economic targets.
30. Apply established standards and provide highest quality of products and services.
31. Establish, build up, and support long-term business relationships.
32. Organize the efficient work of employees and manage the team.
33. Prepare budgets and supervise its implementation and successful operation.
34. Optimize the cost of the hotel operation.
35. Evaluate changes in guest’s' needs, the guest mix, and competitive set, to recommend appropriate product / service and operational changes as necessary.
36. Act as an inspiration and example to all hotel staff to achieve superior levels of performance
37. Empower the team and improve guests’ satisfaction.
38. Provide strong understanding of the hotel operations and administration to include budgeting, forecasting, human resources, sales and marketing.
39. Implement sales distribution, pricing, and revenue management competencies and skills.
40. Train and develop team members.
41. Work effectively in a team environment and take initiative.
42. Stay current with industry trends and monitor strengths and weakness of competition
43. Explore new business opportunities;
44. Develop business plans designed to maximize property customer satisfaction, profitability, and market share
45. Ensure property business plans are aligned with the hotel’s business strategies
46. Translate Marriott global strategic plan into one that can be executed on property
47. Execute business plans designed to maximize property customer satisfaction, profitability, and market share
48. Ensure that property business plans and employees are aligned with business strategies
49. Hold property leadership team accountable for successful delivery of business plans
50. Experiment with new ideas and takes calculated risks to improve guest satisfaction and profitability
51. Evaluate the success of property business strategies to inform future business plan enhancements
52. Continually ensure business plans and actions have a positive impact on property performance
53. Work closely with Sales and Marketing team to develop revenue generating strategies for property
54. Identify new business leads, develops tailored sales approach, and actively pursues leads with Sales and Marketing team
55. Validate that sales and marketing strategy is aligned with brand strategy and is effectively executed against established goals
56. Verify that property leaders understand and leverage Marriott demand engines to full potential
57. Augment guest preference for property through booking ease and quality interactions with sales force
58. Create a cohesive and high-performance Executive Committee that continuously strives for positive results and improvement
59. Coach Executive Committee by providing specific feedback and holds them accountable for performance
60. Create learning and development opportunities for employees
61. Create and effectively execute development plans for both direct reports based on their individual strengths, development needs, and career aspirations
62. Ensure all managers are doing the same for their direct reports
63. Identify resource needs to strengthen property team
64. Create succession plans for future job openings
65. Actively support the staffing process
66. Ensure effective work processes, systems and teamwork are in place to maximize individual and overall property performance.
67. Review business related data such as market share, financial performance, inventory, employee engagement, and customer satisfaction
68. Analyze business information to proactively address changing market conditions, ensure property operates within budgetary guidelines, and achieves profit margin goals
69. Use business information to identify indicators of product and service successes and opportunities for improvement
70. Integrate business information into business plans
71. Verify that all employees are treated fairly, and with respect
72. Build rapport with employees by fostering an environment of open communication and spending time with employees on the frontline
73. Make self-available to employees (“open door policy”)
74. Verify that pay and benefits are appropriate for labor market; celebrates the success of employees in a public way
75. Work with Human Resources to maximize employee engagement and monitor local labor environment to address issues as needed
76. Work with Revenue Management team to develop effective pricing strategies, balancing seasonality, economy, customer segments, property objectives and customer satisfaction
77. Established revenue strategy that supports the hotel’s positioning in local market
78. Ensured demand forecasting and sound revenue practices are in place to maximize yield
79. Identified ways to grow occupancy, RevPAR, and market share by researching and staying aware of competitor strategies
80. Controlled labor and capital expenses
81. Built strong rapport with property owners through proactive and on-going communication
82. Kept owner informed of brand initiatives and guest experiences
83. Provided owners with in-depth analysis of property performance, incorporating guest, financial and employee business data
84. Managed an effective balance between owner interests and Marriott brand interests and develops solutions that create value for both
85. Developed and effectively promoted ideas for improving property service and profitability to ownership
86. Interacted with guests and other customers on a frequent basis to obtain feedback about their experiences on property
87. Utilized guest/customer feedback to recognize outstanding employee service performance and improve service delivery
88. Emphasized and held leadership team accountable for addressing service failures or potential service failures, and for developing innovative ways to exceed guest expectations
89. Established presence in the market by actively promoting an exemplary property/brand image, involving oneself in the local community, and by developing strategic alliances with local officials, businesses, and customers
90. Anticipated needs of large groups or high profile guests in order to deliver flawless service
91. Verified that products, services, and events attain the appropriate publicity
92. Verified property compliance with legal, safety, operations, labor, and Marriott brand product and service standards
93. Conducted both routine and short-notice quality assurance audits with specific departments
94. Held employees accountable for performing audits on a regular basis
95. Conducted detailed walk-throughs to ensure building, public areas, kitchen, and grounds are well-maintained, safe, and meet or exceed guest expectations
96. Validated that employees are appropriately trained and performing to standard.